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First, they have commemorative significance. They can be used to commemorate special events, such as a company's anniversary, a team's completion of an important project, a military operation of the armed forces, etc., and can arouse people's memories of specific moments.

Second, they can enhance team cohesion. When custom - made challenge coins are distributed within an organization (such as a corporate team, a military unit, etc.), members will have a stronger sense of belonging and collective honor after receiving coins exclusive to the team.

Third, they are used for identification. Coins can be designed with elements such as organizational logos and job titles, and serve as a symbol of membership identity in specific occasions, facilitating internal communication.

Fourth, they are used as a kind of reward. Custom - made coins are awarded to outstanding individuals or teams, which is an recognition of their achievements and motivates more people to strive for them.